Having a great product or service is not enough – you need solid visual branding to help you stand out from the crowd.
Visual brand identity includes design elements such as colors, materials, shapes, fonts (typography), and functionality.
While visual identity is not the same as branding, successful visual branding creates a memorable experience for the consumer that can help build brand awareness and loyalty. Let's take a closer look at visual branding and how it can help your business.
What is visual branding? . . .
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