The Innocent – the Pure, Youthful, and Optimistic Branding

Brand Anatomy, Brand and Marketing, Brand design & Inspiration

2. The Innocent (Group 1 and Group 3):

Read this too: Applying The 12 Brand Archetypes in Visual Branding

The Innocent archetype reflects the pure, youthful, and optimistic . . .

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Victoria Silber

I am an educator, motivator and digital marketer with over 12 years of experience both from the corporate world and as a freelancer. I also work as a mentor and consultant for different accelerators, and customers who love my work. I have always loved to share my knowledge, so I keep doing it, right here!

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