In business, it's essential to define your ideal customers. These people are most likely to need and want your products or services.
Once you've identified your ideal customers, you can begin to create customer archetypes. These are fictitious characters that embody the qualities of your ideal customers.
By creating customer archetypes, you can develop targeted marketing campaigns that speak directly to the needs and desires of your ideal customers. As a result, you'll be able to attract more of the right kind of customers and convert them into lasting, loyal fans of your business.
Create your ideal . . .
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