A strategic moodboard goes beyond pretty pictures. It acts as a visual guide that shapes the entire creative direction of a brand or project. When I build a strategic moodboard, I don’t just focus on aesthetics – I link every element to a clear purpose and business goal. This ensures the brand or project communicates […]
Something new, something I truly believe in! I’ve just opened 500 founding spots to Creative Access — a monthly membership for designers and creatives who want visual clarity and emotional connection in their work. Inside, you’ll get the exact framework I created for LEGO’s HQ design team, plus monthly seasonal design kits, style maps, and […]
Is Your Brand Bold & Luxury — and You Don’t Even Know It? Not every brand needs to be playful or earthy.Some are here to make a statement—quietly but powerfully.If you’re drawn to crisp blacks, bold metallics, and minimalist layouts… you might just have a Bold & Luxury personality. What is the Bold & Luxury […]
Need clarity on your brand? Book a personal Brand Clarity audit with Victoria
Get Started Now